Teach. Train. Turn On.
If your business uses media interviews to deliver a message then you are taking advantage of a great chance to reach a wider audience, provided you know how to deliver these messages clearly and powerfully. If, however, you are unprepared for these media encounters then, at best, you have wasted an opportunity to promote your company and in worse cases, brought negative exposure to your brand.
With Ten20 you will learn how to effectively deliver your message in a clear, memorable and easily-understandable manner. One of the best outcomes from your media interview is for the audience to read, listen or watch your interview, understand your message and act on it. You have succeeded if the audience is thinking of your message, “This is important,” or “I like this,” or “I want to know more about this company.”
Ten20 will work with you to maximize your media impact and ensure that your interview style is consistent with your message at all times. As important, you will learn how to: grab and maintain the attention of your audience; sell yourself in a subtle manner; effectively utilize your voice (radio/TV/web); portray a positive appearance (TV/web); effectively use and match non-verbal body language (TV/web) and appeal to your audience as professional, knowledgeable and confident.
Good media training can be the difference between success and disaster. A well-planned and well-executed media appearance delivers a clear and powerful message to a mass audience and Ten20 will make sure you are prepared for your ‘close up’, so to speak.